Track Your AI Search Visibility
Your brand needs to appear when ChatGPT, Google AI Overviews, and Perplexity answer questions about your industry. Here's how to measure and improve your AI visibility.
Get My Free SEO AuditWhat is AI Visibility?
AI visibility measures how often and how prominently your brand is cited by AI-powered search engines and assistants. Unlike traditional search rankings, AI visibility tracks whether your brand is referenced as a source, recommended as a solution, or mentioned as an authority when AI systems generate answers.
AI Platforms to Monitor
Google AI Overviews
AI-generated summaries that appear at the top of Google search results. Triggered by informational and commercial queries.
ChatGPT (OpenAI)
The most widely used AI assistant. ChatGPT with browsing can cite your content when answering user queries.
Perplexity AI
An AI-native search engine that always cites sources. High visibility here means direct traffic and brand awareness.
Microsoft Copilot
Integrated into Bing, Edge, and Windows. Uses Bing's index to generate answers with source citations.
How to Track AI Visibility
1. Manual Query Testing
Regularly search for your target queries across ChatGPT, Perplexity, and Google. Document when your brand is cited, how it's positioned, and what context surrounds the mention. Track changes over time.
2. Citation Monitoring Tools
Use emerging tools like Otterly.ai, Profound, or custom API queries to automate citation tracking across AI platforms. These tools monitor how frequently AI systems mention your brand versus competitors.
3. Referral Traffic Analysis
Monitor Google Analytics for traffic from AI sources. Look for referral traffic from chat.openai.com, perplexity.ai, and bing.com/chat. Track how this traffic converts compared to traditional organic.
4. Structured Data Validation
Use Google's Rich Results Test and Schema.org validator to ensure your structured data is correctly implemented. Proper schema markup significantly increases the likelihood of AI citation.
Adam SEO's AI Visibility Monitoring
As part of our AEO/GEO service, we provide monthly AI visibility reports tracking your brand's citations across ChatGPT, Google AI Overviews, and Perplexity. We benchmark against your competitors and provide actionable recommendations to increase your AI search presence.
Start Tracking Your AI Visibility
Find out where your brand stands in AI search results — and what it takes to get ahead.
Get My Free SEO Audit